Pricing
Pay per agent. Not per channel.
Every plan includes WhatsApp, Instagram, email, live chat, voice, and the rest. AI usage is metered separately and visible in real time.
Starter
For solo founders and small teams.
$29/agent/mo
Start trialIncludes
- All channels
- 2 inboxes, 5 agents
- Basic automation
- Email support
Most popular
Growth
For teams ready to deflect with AI.
$59/agent/mo
Start trialEverything in Starter, plus
- Captain AI agent
- Unlimited inboxes
- Macros, SLAs, routing
- Help Center
- CSAT + reports
Scale
For multi-brand operators.
$99/agent/mo
Start trialEverything in Growth, plus
- Multi-workspace
- Custom roles
- Advanced routing
- Audit logs
- Priority support
Enterprise
Self-hosted or managed, with a real contract.
Custom
Contact salesEverything in Scale, plus
- Self-host or dedicated cloud
- SAML SSO + SCIM
- Custom SLAs
- Dedicated CSM
- Region pinning
These prices are placeholders for layout. Real pricing is being finalized — happy to walk you through it on a call.
What's in each plan.
| Starter | Growth | Scale | Enterprise | |
|---|---|---|---|---|
| Channels (all) | ||||
| Agents | Up to 5 | Unlimited | Unlimited | Unlimited |
| Inboxes | 2 | Unlimited | Unlimited | Unlimited |
| Captain AI | — | |||
| Help Center | — | |||
| Custom roles | — | — | ||
| Audit logs | — | — | ||
| SAML SSO | — | — | — | |
| Self-host | — | — | — |
Bring every conversation home.
See Mersal on your channels with your data. 30 minutes, no slide deck.